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Orange, CA, hosts several prominent events throughout the year that draw crowds from both within the city and beyond. Here are five notable events along with promotional product suggestions and their marketing applications:

Orange International Street Fair

  • The Orange International Street Fair features food, music, and cultural exhibitions from various countries, attracting thousands of visitors annually.
  • Promotional Products:
    1. Customized festival wristbands: Given to attendees, these wristbands serve as entry tickets to different areas of the fair while prominently displaying the event's logo and sponsors.
    2. Branded reusable food containers: Offered for sale or as giveaways, these containers feature the fair's logo and encourage attendees to sample dishes from different countries while reducing waste.
    3. Event-themed t-shirts: Sold at the fair or given as prizes, these shirts feature designs inspired by the event's cultural diversity and serve as wearable souvenirs.
    4. International flag pins or stickers: Distributed as freebies, these items allow attendees to show their appreciation for different cultures represented at the fair while promoting the event.
    5. Customized tote bags: Given out to attendees, these bags provide a convenient way to carry purchases and souvenirs while prominently displaying the fair's branding.

Orange International Music & Food Festival

  • This festival celebrates the diversity of music and cuisine from around the world, featuring live performances, food vendors, and cultural exhibits.
  • Promotional Products:
    1. Customized festival lanyards: Distributed to attendees, these lanyards hold event passes and serve as keepsakes, featuring the festival's logo and sponsors' branding.
    2. Branded food sampling trays: Offered to attendees as they explore food vendors, these trays feature the festival's logo and encourage sampling from various cuisines.
    3. Music-themed sunglasses: Sold at the festival or given as prizes, these sunglasses feature musical notes or instruments and promote the event's entertainment offerings.
    4. Event-themed drinkware: Branded cups or mugs featuring musical motifs are practical items for attendees to use while enjoying beverages at the festival.
    5. Customized photo booth props: Featuring musical instruments or food-related props, these items encourage attendees to take photos and share their festival experience on social media, spreading awareness of the event.

Orange International Beer Festival

  • This festival celebrates craft beer culture, featuring tastings from local and international breweries, live music, and food vendors.
  • Promotional Products:
    1. Branded tasting glasses: Given to attendees, these glasses are used for sampling beers and prominently display the festival's logo, serving as souvenirs.
    2. Customized bottle openers: Offered as giveaways or sold at the festival, these practical tools feature the event's branding and encourage attendees to enjoy craft beers.
    3. Beer-themed apparel: T-shirts, hats, or socks featuring beer-related designs are sold at the festival, providing attendees with wearable souvenirs that promote the event.
    4. Branded coasters: Distributed at brewery booths or as freebies, these coasters feature the festival's logo and serve as reminders of the event while protecting surfaces.
    5. Customized beer koozies: Given out to attendees, these koozies keep beverages cold while showcasing the festival's branding and encouraging repeat attendance.

Orange International Wine Festival

  • This festival celebrates wine culture, offering tastings from local and international wineries, culinary demonstrations, and entertainment.
  • Promotional Products:
    1. Customized wine glasses: Given to attendees, these glasses are used for wine tastings and prominently display the festival's logo, serving as collectible souvenirs.
    2. Branded wine stoppers: Offered as giveaways or sold at the festival, these practical items feature the event's branding and encourage attendees to enjoy wine at home.
    3. Wine-themed apparel: T-shirts, aprons, or hats featuring wine-related designs are sold at the festival, providing attendees with wearable souvenirs that promote the event.
    4. Customized corkscrews: Given out to attendees, these corkscrews feature the festival's logo and serve as practical tools for opening wine bottles.
    5. Branded wine tote bags: Offered for sale or as giveaways, these bags provide a convenient way for attendees to carry purchased bottles of wine while promoting the festival's branding.

Orange Street Fair and Chili Cook-Off

  • This event features a chili cook-off competition, live music, arts and crafts vendors, and family-friendly activities.
  • Promotional Products:
    1. Customized chili tasting spoons: Given to attendees, these spoons are used for sampling chili entries and prominently display the event's logo, serving as collectible souvenirs.
    2. Branded aprons for chili cook-off participants: These aprons not only protect participants' clothing but also serve as walking advertisements for the event as they prepare their chili.
    3. Chili-themed apparel: T-shirts, hats, or aprons featuring chili-related designs are sold at the event, providing attendees with wearable souvenirs that promote the cook-off.
    4. Customized hot sauce bottles: Offered for sale or as giveaways, these bottles feature the event's branding and encourage attendees to spice up their meals at home.
    5. Event-themed reusable plates or bowls: Distributed to attendees, these plates or bowls feature the event's logo and encourage eco-friendly dining practices while promoting the event.

These promotional products enhance the attendee experience at each event while effectively promoting the event's branding and sponsors, extending brand exposure and fostering community engagement and support.